PUBLIC RELATIONS
At Martech, we manage Internal and External Public Relations (PR) which involves building and maintaining positive relationships between an organisation and its various stakeholders, both within and outside the organisation through strategic communication.
We ensure positive Internal Public Relations through strategies aimed at informing, engaging, and motivating employees while aligning their values and goals with those of the organisations.
Internal PR initiatives may include regular newsletters, company-wide meetings, intranet updates, and employee recognition programs to ensure transparency, boost morale, and cultivate a sense of belonging within the workforce.
Additionally, our Internal PR Strategies play a crucial role in disseminating important information such as organizational changes, policies, and goals, as well as addressing any concerns or conflicts that may arise internally.
For External Public Relations, Martech manages the reputation, image, and relationships of organisations with external stakeholders such as customers, media, investors, government entities, and the general public.
This involves strategies such as media relations management, corporate social responsibility, and crisis communication.
The goal of external PR is to build trust, credibility, and goodwill with external audiences, enhance brand visibility, and ultimately support the organisation’s overall business objectives.
By effectively communicating the organisation’s values to external stakeholders, we help shape public perception and maintain a favourable reputation of organisations in the competitive marketplace.